News Article
SAFE Year In Review -- Thank YOU for a Great 2017!

SAFE Year In Review 2017

Happy 2 Year Anniversary!


With so much accomplished, it’s hard to believe that SAFE has only been in existence for 2 years! 2017 was filled with new projects, partnerships and expansion!  With so many people helping, our wins are your wins, so please read on and give yourself a pat on the back.


Finish The Ride Griffith Park

Our original signature event returned to Griffith Park for the 4th year and cultivated a new partnership with the non-profit, Walk n’ Rollers. Marketed this year as “Finish The Ride” and “Finish The Run,” the event was the largest ever drawing 800 participants in support of safer streets.



Finish The Ride Santa Clarita

FTR returned to Santa Clarita for the 2nd year, this time focused on cyclists. The event was co-produced with the non-profit, Tactical-180 and drew 300 participants to Heritage Park.



Streets, Art, SAFE Film Competition

Initially piloted at Reseda High School, this multi-school film competition entered its 3rd year in 2017. The competition teams up high school film students with working Hollywood industry professionals and film school teachers. Students create 30 second PSAs about traffic safety issues, receive professional feedback on their work and compete to earn prizes for the best PSAs. Final entries were judged by filmmakers and traffic safety experts, including representatives from LADOT. The students were presented with awards from 12 different categories (including Best PSA) and the winning school is presented with a grant for their arts department.



Intersection -- Best PSA: Gold Winner 2017

Ashtyn's Promise -- Best PSA: Silver Winner 2017

Love Story -- Best PSA: Bronze Winner 2017


See all winners of the 2017 competition


Southern California Families For Safe Streets

Working together with Los Angeles Walks, SAFE has brought together a coalition of community members (families and their friends) who have lost loved ones to preventable traffic collisions. Southern California Families for Safe Streets is a volunteer group of individuals who have personally survived a severe traffic collision or whose loved ones have been killed or seriously injured in a traffic crash. FFSS is committed to preventing these devastating crashes from affecting other families by gathering and sharing information and stories with the purpose of creating a groundswell of demand for safer streets.


The first project of the group was to produce a series of videos chronicling the stories of 4 families who lost loved ones to traffic collisions. This video tells Cynthia Ramirez’s story:


Please contact us if interested in joining Southern California Families for Safe Streets.


SAFE Support Expands

The first of its kind, SAFE Support is a support system for those who have been impacted by traumatic traffic collisions. SAFE Support is a critical safety net during those first days or weeks after a collision, when help matters the most. Whether it is resources you need or just a caring person who’s been there to help and listen, SAFE Support is there.


This year, SAFE Support has expanded to a total of 15 major hospitals in the area, including 4 major trauma centers resulting in even more people helped during 2017! Thanks to continued donations and support, the program can increase its resources and help more people as a result.


FTR in Honor of Keith Jackson

 As part of our SAFE Support program, SAFE has been helping Keith Jackson and his family following a hit and run crime in Sunland. Keith was hit from behind while cycling with his son and daughter-in-law along La Tuna Canyon Road. In order to gain support and help find the hit and run driver responsible, SAFE organized a Finish The Ride: In Honor of Keith Jackson event. 250 cyclists showed up at the LA Zoo on December 17th to “Finish The Ride” for Keith. 

If you would like to contribute to Keith Jackson’s recovery fund, visit

SAFE has also started a petition to ask LADOT and Councilmember Monica Rodriguez to make necessary changes to save lives on La Tuna Canyon Road. Sign the petition today.


Check out the video from the Finish The Ride: In Honor of Keith Jackson.

World Day of Remembrance for Road Traffic Victims 2017

SAFE helped to lead the team of community non-profits in creating 3 days of events and activities as part of World Day of Remembrance for Road Traffic Victims. This included an innovative and interactive arts exhibit to graphically show the impact of traffic fatalities, a vigil and a memorial ride. All designed to engage and educate the community on the importance of safer streets and pay tribute to those lost on our streets.


New SAFE Chapter In Sunland-Tujunga

Excited about the help received from SAFE, a group of advocates in the Sunland-Tujunga created their own SAFE chapter for the Sunland-Tujunga area. As part of World Day of Remembrance, this new chapter held an FTR event in memory of Jeff Knopp -- a cyclist killed a year ago. This was part of a broader program to raise awareness of the importance of safer streets. Created in only a few weeks, this memorial ride drew over 100 in attendance and included speeches from Councilmember Monica Rodriguez and LAPD Captain Aaron Ponce.


SaMo Safe Streets Alliance

Working along with Santa Monica Spoke and other Santa Monica based organizations and individuals, SAFE has taken a leadership role in forming an alliance for safe streets that will work with (assist and give community feedback and guidance) Santa Monica city officials on their Vision Zero plan and its subsequent roll out.

This Alliance will focus on 3 major goals:

  • Zero preventable traffic deaths

  • Environmentally sustainable transportation network

  • Equitable and accessible transportation network


Committee for Griffith Park Transportation Improvements

At the request of the Superintendent of Griffith Park and other LA City Parks and Recreation Staff, SAFE initiated a committee composed of community members and like-minded safety organizations. The purpose of the committee is: to analyze Griffith Park in regards to active transportation use versus motor vehicle use; and to formulate broad strategies and exact improvements needed to improve the safety of all users (running, walking, cycling, etc …) in Griffith Park.


SAFE Kids -- Student Pedestrian Education Program

SAFE is currently partnered with the LAPD Central Traffic Division in developing education material for elementary school students on safe pedestrian habits and help others (parents, friends, etc …) be safe as well. This has worked in states such as Hawaii as part of the national Safe Routes to School National Partnership school education program. The program is set to begin in Early 2018 with full rollout to 97 elementary schools starting in March 2018.


While the dedicated team at SAFE have worked hard to accomplish all this and more, so many individuals, companies and volunteers donating their time or funds have made all this possible.


Help Us Accomplish More in 2018 -- Support, Volunteer, Participate


With 2017 ending and the New Year just beginning, we ask you to please think of SAFE and help us continue to accomplish much more in 2018. We have great plans and so much to develop with SAFE programs to educate, make streets safer and continue to help those affected by traffic collisions.

Please help us by supporting SAFE with a tax-deductible donation, by volunteering or by participating in a Finish The Ride event.  

Here’s to an even more amazing 2018!
  **SAFE is a 501c3 non-profit organization (ID: 47-3036490)**
Author: Dayna